Gamma Phi Beta

Gamma Phi Beta

Involvement Overview

At The University of Alabama I joined Greek Life in August 2022, but what made my experience more enriching was the ability to serve my house in various ways. I served as the Social Media Director (November 2022-2023), New Member Leader (Fall Semester 2023), Membership Team (Fall Semester 2023), Panhellenic PR Team (Spring Semester 2023), and Webmaster (November 2023-November 2025).

social media FEED

The feed to the left showcases a posted Instagram feed for @uagammaphi, labeled with the content topic.

This particular content calendar focused on leveraging user-generated content (UGC) and owned media to maintain an engaging presence throughout the summer when the sorority was not actively hosting events or together on campus.

The goal was to enhance brand awareness, attract potential new members, and highlight our sisterhood’s achievements and the benefits of joining our chapter. Content was visually compelling, provided valuable insights for potential new members (PNMs), and encouraged audience interaction. Engagement strategies guided users to story highlights and key links for further exploration.

WEBSITE:

Led a comprehensive website redesign, managing platform selection and migration to ensure a seamless transition and long-term improvements for the chapter’s online presence. I designed branded graphics, wrote website copy, and organized the site from the ground up, creating a visually cohesive, user-friendly, and engaging experience for members and visitors alike.

While social media posts and website content reflect my work as Social Media Director and Webmaster, some updates or archives by later officers, along with Panhellenic rules limiting house affiliation, mean current content may not fully represent my original contributions.

Media Gallery

Family Weekend 2023

“Get Ready with me for Work Week”

Open House Recruitment Video 2023

Work Week

One month as a GPhi